Attracting More Merchants and Big Brands to Affiliate Marketing

As I’m sure many of you know, performance marketing has grown by leaps and bounds in a relatively short amount of time, due to the intrinsic benefit of the accountability and ROI of only paying for actual results, but we still have a long way to go. Many brand advertisers do not recognize

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Attracting More Merchants and Big Brands to Affiliate Marketing

2010 Affiliate Industry Preview Series: Interview with Lisa Riolo of Impact Radius

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2010 Affiliate Industry Preview Series: Interview with Lisa Riolo of Impact Radius

Winners of the 2009 ShareASale Performance Awards

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Winners of the 2009 ShareASale Performance Awards

Bold New Affiliate Fraud Fighting Efforts are Launched

I wanted to report today on several new initiatives that are being undertaken in an attempt to fight affiliate fraud. Yesterday a Performance Marketing Leadership Summit was held and the focus was on Affiliate Fraud Prevention and Affiliate Screening.

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Bold New Affiliate Fraud Fighting Efforts are Launched

Performance Marketing Alliance Elects Top Industry Leaders to Board

The Performance Marketing Alliance (PMA) just announced the election of it’s board of directors and a great group of industry leaders fill the seats.

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Performance Marketing Alliance Elects Top Industry Leaders to Board